How to format your references using the Journal of Marketing Management citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Marketing Management. For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

PaperpileThe citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNoteFind the style here: output styles overview
Mendeley, Zotero, Papers, and othersThe style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeXBibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author
Venter, J. C. (2010). Multiple personal genomes await. Nature, 464(7289), 676–677.
A journal article with 2 authors
Bell, J. J., & Bhandoola, A. (2008). The earliest thymic progenitors for T cells possess myeloid lineage potential. Nature, 452(7188), 764–767.
A journal article with 3 authors
Sugiyama, T., Suzuki, H., & Takahashi, T. (2014). Light-induced rapid Ca2+ response and MAPK phosphorylation in the cells heterologously expressing human OPN5. Scientific Reports, 4, 5352.
A journal article with 8 or more authors
von Dassow, G., Meir, E., Munro, E. M., & Odell, G. M. (2000). The segment polarity network is a robust developmental module. Nature, 406(6792), 188–192.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book
Burd, B. (2011). Java® For Dummies®. Hoboken, NJ: Wiley Publishing, Inc.
An edited book
Stein, C. (Ed.). (2007). Analgesia (Vol. 177). Berlin, Heidelberg: Springer.
A chapter in an edited book
Burnett, L. E., & Hoffman, A. (2010). Meet the Royaltons. In A. Hoffman (Ed.), Black Is the New Green: Marketing to Affluent African Americans (pp. 81–97). New York, NY: Palgrave Macmillan US.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Marketing Management.

Blog post
Andrew, D. (2016, July 29). How Your Brain Retrieves A Memory When You Sense Something Familiar. Retrieved October 30, 2018, from


This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report
Government Accountability Office. (1977). Examination of the Circumstances Surrounding a Grant Awarded by the U.S. Energy Research and Development Administration (No. EMD-78-13). Washington, DC: U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation
Landon, S. G. (2015). The development of a transitional shelter program for homeless women: A grant proposal (Doctoral dissertation). California State University, Long Beach, Long Beach, CA.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article
Higgins, A. (2017, May 17). Putin Butts In to Claim There Were No Secrets, And Says He’ll Prove It. New York Times, p. A16.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Venter, 2010).
This sentence cites two references (Bell & Bhandoola, 2008; Venter, 2010).

Here are examples of in-text citations with multiple authors:

  • Two authors: (Bell & Bhandoola, 2008)
  • Three authors: (Sugiyama, Suzuki, & Takahashi, 2014)
  • 6 or more authors: (von Dassow, Meir, Munro, & Odell, 2000)

About the journal

Full journal titleJournal of Marketing Management
AbbreviationJ. Mark. Manag.
ISSN (print)0267-257X
ISSN (online)1472-1376
Strategy and Management

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