How to format your references using the Journal of Interactive Marketing citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Interactive Marketing. For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

Paperpile	The citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNote	Download the output style file
Mendeley, Zotero, Papers, and others	The style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeX	BibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author

Goldston, David (2007), “Small Advances,” Nature, 450, 7173, 1141.

A journal article with 2 authors

Panstruga, Ralph and Peter N. Dodds (2009), “Terrific Protein Traffic: The Mystery of Effector Protein Delivery by Filamentous Plant Pathogens,” Science (New York, N.Y.), 324, 5928, 748–50.

A journal article with 3 authors

Cerda, E., K. Ravi-Chandar, and L. Mahadevan (2002), “Thin Films. Wrinkling of an Elastic Sheet under Tension,” Nature, 419, 6907, 579–80.

A journal article with 4 or more authors

Bianchi, E., S. Denti, A. Granata, G. Bossi, J. Geginat, A. Villa, L. Rogge, and R. Pardi (2000), “Integrin LFA-1 Interacts with the Transcriptional Co-Activator JAB1 to Modulate AP-1 Activity,” Nature, 404, 6778, 617–21.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book

Waye, Jerome D., James Aisenberg, and Peter H. Rubin (2013), Practical Colonoscopy, Oxford, UK: Blackwell Publishing Ltd.

An edited book

Tiampo, Kristy F., Dion K. Weatherley, and Stuart A. Weinstein, eds. (2008), Earthquakes: Simulations, Sources and Tsunamis, Basel: Birkhäuser.

A chapter in an edited book

Castro Solano, Alejandro and Ines Aristegui (2014), “Cultural Competences of International Students: Its Role on Successful Sociocultural and Psychological Adaptation,” in Positive Psychology in Latin America, Alejandro Castro Solano, ed., Dordrecht: Springer Netherlands, 89–110.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Interactive Marketing.

Blog post

Davis, Josh (2015), “New GM Rice Plant Could Increase Yield And Cut Greenhouse Gas Emissions,” IFLScience, IFLScience, https://www.iflscience.com/plants-and-animals/new-gm-rice-plant-could-increase-yield-and-cut-greenhouse-gas-emissions/.

Reports

This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report

Government Accountability Office (1982), “Analysis of the Energy Research and Development Budget Proposal Process,” RCED-83-6, Washington, DC: U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation

Gandarilla, Alejandra Herrera (2009), “Family Preservation: A Content Analysis of Literature,” doctoral dissertation, Long Beach, CA: California State University, Long Beach.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article

Wilson, Michael (2017), “Sentencing Will Provide Coda for Television Producer’s Real Crime Drama,” New York Times, , August 14.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Goldston 2007).
This sentence cites two references (Goldston 2007; Panstruga and Dodds 2009).

Here are examples of in-text citations with multiple authors:

Two authors: (Panstruga and Dodds 2009)
Three authors: (Cerda, Ravi-Chandar, and Mahadevan 2002)
4 or more authors: (Bianchi et al. 2000)

About the journal

Full journal title	Journal of Interactive Marketing
Abbreviation	J. Interact. Mark.
ISSN (print)	1094-9968
ISSN (online)	1520-6653
Scope	Business and International Management Marketing