How to format your references using the Journal of Interactive Marketing citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Interactive Marketing. For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

Paperpile	The citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNote	Download the output style file
Mendeley, Zotero, Papers, and others	The style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeX	BibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author

Maynard, Heather (2015), “Chemical Biology: Protein Modification in a Trice,” Nature, 526, 7575, 646–47.

A journal article with 2 authors

Tirlapur, Uday K. and Karsten König (2002), “Targeted Transfection by Femtosecond Laser,” Nature, 418, 6895, 290–91.

A journal article with 3 authors

Zheludev, Ilya, Robert Smith, and Tomaso Aste (2014), “When Can Social Media Lead Financial Markets?,” Scientific Reports, 4, February, 4213.

A journal article with 4 or more authors

Hoopengardner, Barry, Tarun Bhalla, Cynthia Staber, and Robert Reenan (2003), “Nervous System Targets of RNA Editing Identified by Comparative Genomics,” Science (New York, N.Y.), 301, 5634, 832–36.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book

Oden, J. Tinsley (2011), An Introduction to Mathematical Modeling, Hoboken, NJ: John Wiley & Sons, Inc.

An edited book

Benatti, Fabio, Mark Fannes, Roberto Floreanini, and Dimitri Petritis, eds. (2010), Quantum Information, Computation and Cryptography: An Introductory Survey of Theory, Technology and Experiments, . Vol. 808, Berlin, Heidelberg: Springer.

A chapter in an edited book

Reiter, Ulrich, Kjell Brunnström, Katrien De Moor, Mohamed-Chaker Larabi, Manuela Pereira, Antonio Pinheiro, Junyong You, and Andrej Zgank (2014), “Factors Influencing Quality of Experience,” in Quality of Experience: Advanced Concepts, Applications and Methods, Sebastian Möller and Alexander Raake, eds., Cham: Springer International Publishing, 55–72.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Interactive Marketing.

Blog post

Carpineti, Alfredo (2016), “New State Of Matter Might Help With High-Temperature Superconductors,” IFLScience, IFLScience, https://www.iflscience.com/physics/new-state-of-matter-might-help-with-high-temperature-superconductors/.

Reports

This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report

Government Accountability Office (1999), “Airline Deregulation: Changes in Airfares and Service at Buffalo, New York,” T-RCED-99-286, Washington, DC: U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation

Faynblut, Victoria (2016), “College Access: A Case Study of Latino Charter School Students and Their K-16 Pathways,” doctoral dissertation, Malibu, CA: Pepperdine University.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article

Markoff, John (2016), “Devising Real Ethics for Artificial Intelligence,” New York Times, , September 2.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Maynard 2015).
This sentence cites two references (Maynard 2015; Tirlapur and König 2002).

Here are examples of in-text citations with multiple authors:

Two authors: (Tirlapur and König 2002)
Three authors: (Zheludev, Smith, and Aste 2014)
4 or more authors: (Hoopengardner et al. 2003)

About the journal

Full journal title	Journal of Interactive Marketing
Abbreviation	J. Interact. Mark.
ISSN (print)	1094-9968
ISSN (online)	1520-6653
Scope	Business and International Management Marketing