How to format your references using the Journal of Advertising Research citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Advertising Research (JAR). For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

Paperpile	The citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNote	Find the style here: output styles overview
Mendeley, Zotero, Papers, and others	The style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeX	BibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author

Cess, R. D. “Atmospheric science. Water vapor feedback in climate models.” Science (New York, N.Y.) 310, 5749 (2005): 795–796.

A journal article with 2 authors

Friedman, N., and Schuldiner, M. “Genetics. The DNA damage road map.” Science (New York, N.Y.) 330, 6009 (2010): 1327–1328.

A journal article with 3 authors

Terry, L. J., Shows, E. B., and Wente, S. R. “Crossing the nuclear envelope: hierarchical regulation of nucleocytoplasmic transport.” Science (New York, N.Y.) 318, 5855 (2007): 1412–1416.

A journal article with 4 or more authors

Garcés-Chávez, V., McGloin, D., Melville, H., Sibbett, W., and Dholakia, K. “Simultaneous micromanipulation in multiple planes using a self-reconstructing light beam.” Nature 419, 6903 (2002): 145–147.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book

Leach, M., Drummond, M., and Doig, A. Practical Flow Cytometry in Haematology Diagnosis Oxford: John Wiley & Sons, 2013.

An edited book

Chiu, M.-H. (ed.). Science Education Research and Practices in Taiwan: Challenges and Opportunities, 1st ed. 2016 Singapore: Springer, 2016.

A chapter in an edited book

Drezner, Z. “Continuous Center Problems.” In Foundations of Location Analysis, H. A. Eiselt and V. Marianov, eds. Boston, MA: Springer US, 2011.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Advertising Research.

Blog post

O`Callaghan, J. “Some Of The World’s Top Scientists Met Recently To Discuss How To Find Alien Life.” IFLScience IFLScience. https://www.iflscience.com/space/some-of-the-worlds-top-scientists-met-recently-to-discuss-how-to-find-alien-life/, accessed 10/30/2018 (2017).

Reports

This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report

Government Accountability Office. U.S.-Korea Fighter Coproduction Program--the F-16 Version. U.S. Government Printing Office T-NSIAD-91-53 (1991).

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation

Amin, R. M. “Detecting targeted malicious email through supervised classification of persistent threat and recipient oriented features.” Doctoral dissertation. George Washington University (2010).

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article

Sisario, B. “Shawn Mendes, at 18, Scores Second No. 1.” New York Times (2016): C3.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Cess, 2005).
This sentence cites two references (Cess, 2005; Friedman, and Schuldiner, 2010).

Here are examples of in-text citations with multiple authors:

Two authors: (Friedman, and Schuldiner, 2010)
Three authors: (Terry, Shows, and Wente, 2007)
4 or more authors: (Garcés-Chávez et al., 2002)

About the journal

Full journal title	Journal of Advertising Research
ISSN (print)	0021-8499
ISSN (online)	1740-1909
Scope