How to format your references using the Journal of Marketing citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Marketing. For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

Paperpile	The citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNote	Download the output style file
Mendeley, Zotero, Papers, and others	The style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeX	BibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author

Baker, D. (2000), “A surprising simplicity to protein folding,” Nature, 405 (6782), 39–42.

A journal article with 2 authors

Kim-Muller, Ja Young and Domenico Accili (2011), “Cell biology. Selective insulin sensitizers,” Science (New York, N.Y.), 331 (6024), 1529–31.

A journal article with 3 authors

Wu, Lian-Ao, Philip Walther, and Daniel A. Lidar (2013), “No-go theorem for passive single-rail linear optical quantum computing,” Scientific reports, 3, 1394.

A journal article with 4 or more authors

Kaji, Keisuke, Katherine Norrby, Agnieszka Paca, Maria Mileikovsky, Paria Mohseni, and Knut Woltjen (2009), “Virus-free induction of pluripotency and subsequent excision of reprogramming factors,” Nature, 458 (7239), 771–75.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book

Waupsh, John (2016), Bankruption, Hoboken, NJ: John Wiley & Sons, Inc.

An edited book

Nührenbörger, Marcus (2016), Design Science and Its Importance in the German Mathematics Educational Discussion, ICME-13 Topical Surveys, (B. Rösken-Winter, C. I. Fung, R. Schwarzkopf, E. C. Wittmann, K. Akinwunmi, F. Lensing, and F. Schacht, eds.), Cham: Springer International Publishing.

A chapter in an edited book

Pham, Viet-Thanh, Christos K. Volos, and Sundarapandian Vaidyanathan (2015), “Multi-scroll Chaotic Oscillator Based on a First-Order Delay Differential Equation,” in Chaos Modeling and Control Systems Design, Studies in Computational Intelligence, A. T. Azar and S. Vaidyanathan, eds., Cham: Springer International Publishing, 59–72.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Marketing.

Blog post

Andrew, Elise (2014), “Unique Dwarf Galaxy May Shed Light On The Early Universe,” IFLScience, IFLScience, (accessed October 30, 2018), [available at https://www.iflscience.com/space/unique-dwarf-galaxy-may-shed-light-early-universe/].

Reports

This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report

Government Accountability Office (1996), “Aviation Safety: FAA Generally Agrees With but Is Slow in Implementing Safety Recommendations,” Washington, DC: U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation

Jategaonkar, Shrikant Prabhakar (2009), “Two essays on stock repurchases and insider trading,” Doctoral dissertation, Tucson, AZ: University of Arizona.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article

Walsh, Mary Williams (2015), “Bill Proposed to Give Regulatory Protection to Puerto Rico Mutual Fund Investors,” New York Times, B3.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Baker 2000).
This sentence cites two references (Baker 2000; Kim-Muller and Accili 2011).

Here are examples of in-text citations with multiple authors:

Two authors: (Kim-Muller and Accili 2011)
Three authors: (Wu, Walther, and Lidar 2013)
4 or more authors: (Kaji et al. 2009)

About the journal

Full journal title	Journal of Marketing
Abbreviation	J. Mark.
ISSN (print)	0022-2429
ISSN (online)	1547-7185
Scope	Business and International Management Marketing