How to format your references using the Journal of Global Scholars of Marketing Science citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Global Scholars of Marketing Science. For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

PaperpileThe citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNoteFind the style here: output styles overview
Mendeley, Zotero, Papers, and othersThe style is either built in or you can download a CSL file that is supported by most references management programs.
BibTeXBibTeX syles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author
Osborne, J. (2010). Arguing to learn in science: the role of collaborative, critical discourse. Science (New York, N.Y.), 328(5977), 463–466.
A journal article with 2 authors
Vaughn, M. W., & Martienssen, R. (2005). It’s a small RNA world, after all. Science (New York, N.Y.), 309(5740), 1525–1526.
A journal article with 3 authors
Lezec, H. J., Dionne, J. A., & Atwater, H. A. (2007). Negative refraction at visible frequencies. Science (New York, N.Y.), 316(5823), 430–432.
A journal article with 8 or more authors
Liu, B.-H., Wißmann, S., Hu, X.-M., Zhang, C., Huang, Y.-F., Li, C.-F., Guo, G.-C., Karlsson, A., Piilo, J., & Breuer, H.-P. (2014). Locality and universality of quantum memory effects. Scientific Reports, 4, 6327.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book
DiBattista, M. (2010). Novel Characters. Wiley-Blackwell.
An edited book
Mohanty, U. C., Mohapatra, M., Singh, O. P., Bandyopadhyay, B. K., & Rathore, L. S. (Eds.). (2014). Monitoring and Prediction of Tropical Cyclones in the Indian Ocean and Climate Change. Springer Netherlands.
A chapter in an edited book
Hofmann, E., Maucher, D., Piesker, S., & Richter, P. (2011). Measures for Strengthening Internal Financing Power from a Supply Chain Viewpoint. In D. Maucher, S. Piesker, & P. Richter (Eds.), Ways Out of the Working Capital Trap: Empowering Self-Financing Growth Through Modern Supply Management (pp. 55–73). Springer.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Global Scholars of Marketing Science.

Blog post
Andrew, E. (2015, May 18). Do You Have A Lower Attention Span Than A Goldfish? IFLScience; IFLScience.


This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report
Government Accountability Office. (1979). Data Base Management Systems--Without Careful Planning There Can Be Problems (FGMSD-79-35). U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation
Casaburi, J. D. (2010). Wildfire-traversal of network address translation routers to provide end-to-end connectivity to firewalled hosts [Doctoral dissertation]. California State University, Long Beach.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article
Andrews, M. (2017, June 30). Venus Williams Faces Wrongful-Death Suit. New York Times, D6.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (Osborne, 2010).
This sentence cites two references (Osborne, 2010; Vaughn & Martienssen, 2005).

Here are examples of in-text citations with multiple authors:

  • Two authors: (Vaughn & Martienssen, 2005)
  • Three authors: (Lezec et al., 2007)
  • 6 or more authors: (Liu et al., 2014)

About the journal

Full journal titleJournal of Global Scholars of Marketing Science
ISSN (print)2163-9159
ISSN (online)2163-9167

Other styles