Journal abbreviation: Turkish journal of marketing

The abbreviation of the journal title "Turkish journal of marketing" is "Turk. J. Mark.". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.

Abbreviation rules

The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.

TitleAbbreviationWord/Stem/Rule
TurkishTurk.matches the stem "Turki-"
journalJ.matches the word "journal"
ofRule 4.3: prepositions shall be omitted from title abbreviations.
marketingMark.matches the stem "market-"

Abbreviation systems

The International Organization for Standardization has developed the ISO 4 abbreviation system as a means of creating uniform abbreviations for journal titles. This allows researchers and academics to easily recognize and refer to journals in a consistent manner.

Journal title abbreviations can be classified into ISO (International Organization for Standardization) for general disciplines, NLM (National Library of Medicine) for biomedical and life sciences, and CASSI (CAS Source Index) for chemistry and related fields.

About the journal

Full journal titleTurkish journal of marketing
AbbreviationTurk. J. Mark.
ISSN (print)NA
ISSN (online)2458-9748
NLM catalogNA

Other journal abbreviations