Journal abbreviation: Social marketing update
The abbreviation of the journal title "Social marketing update" is "Soc. Mark. Update". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.
Abbreviation rules
The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.
| Title | Abbreviation | Word/Stem/Rule |
|---|---|---|
| Social | Soc. | matches the word "social" |
| marketing | Mark. | matches the stem "market-" |
| update | Update | No abbreviation listed in TWA. |
Abbreviation systems
ISO 4 abbreviation is a uniform system created by the International Organization for Standardization to abbreviate journal titles in a consistent manner. It serves to facilitate effective communication and reference within the academic community.
ISO, standing for International Organization for Standardization, is a universal abbreviation system for journal titles across disciplines. NLM, or National Library of Medicine, is specific to biomedical sciences, and CASSI, the CAS Source Index, caters to chemistry-related disciplines.
About the journal
| Full journal title | Social marketing update |
|---|---|
| Abbreviation | Soc. Mark. Update |
| ISSN (print) | 0882-3510 |
| ISSN (online) | NA |
| NLM catalog | 101084443 |