Journal abbreviation: Journal of marketing communications

The abbreviation of the journal title "Journal of marketing communications" is "J. Mark. Commun.". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.

Abbreviation rules

The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.

TitleAbbreviationWord/Stem/Rule
JournalJ.matches the word "journal"
ofRule 4.3: prepositions shall be omitted from title abbreviations.
marketingMark.matches the stem "market-"
communicationsCommun.matches the stem "communica-"

About the journal

Full journal titleJournal of marketing communications
AbbreviationJ. Mark. Commun.
ISSN (print)1352-7266
ISSN (online)1466-4445

Other journal abbreviations