Journal abbreviation: International research journal of marketing
The abbreviation of the journal title "International research journal of marketing" is "Int. Res. J. Mark.". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.
The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.
|International||Int.||matches the stem "internation-"|
|research||Res.||matches the stem "research-"|
|journal||J.||matches the word "journal"|
|of||Rule 4.3: prepositions shall be omitted from title abbreviations.|
|marketing||Mark.||matches the stem "market-"|
ISO 4 abbreviation, as put forth by the International Organization for Standardization, is a method for creating standardized journal title abbreviations. This system ensures that journal titles are easily identifiable and referenced across various academic platforms.
ISO (International Organization for Standardization), NLM (National Library of Medicine), and CASSI (CAS Source Index) represent three distinct journal title abbreviation systems, with ISO being universal, NLM specific to biomedical fields, and CASSI focusing on chemistry-related subjects.
About the journal
|Full journal title||International research journal of marketing|
|Abbreviation||Int. Res. J. Mark.|