Journal abbreviation: International research journal of marketing

The abbreviation of the journal title "International research journal of marketing" is "Int. Res. J. Mark.". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.

Abbreviation rules

The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.

TitleAbbreviationWord/Stem/Rule
InternationalInt.matches the stem "internation-"
researchRes.matches the stem "research-"
journalJ.matches the word "journal"
ofRule 4.3: prepositions shall be omitted from title abbreviations.
marketingMark.matches the stem "market-"

Abbreviation systems

ISO 4 abbreviation is a uniform system created by the International Organization for Standardization to abbreviate journal titles in a consistent manner. It serves to facilitate effective communication and reference within the academic community.

Abbreviating journal titles involves ISO (International Organization for Standardization) for various fields, NLM (National Library of Medicine) for biomedical and life sciences, and CASSI (CAS Source Index) for chemistry and associated disciplines.

About the journal

Full journal titleInternational research journal of marketing
AbbreviationInt. Res. J. Mark.
ISSN (print)2333-9608
ISSN (online)2333-9616
NLM catalogNA

Other journal abbreviations