Journal abbreviation: International journal of online marketing
The abbreviation of the journal title "International journal of online marketing" is "Int. J. Online Mark.". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.
Abbreviation rules
The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.
| Title | Abbreviation | Word/Stem/Rule |
|---|---|---|
| International | Int. | matches the stem "internation-" |
| journal | J. | matches the word "journal" |
| of | Rule 4.3: prepositions shall be omitted from title abbreviations. | |
| online | Online | No abbreviation listed in TWA. |
| marketing | Mark. | matches the stem "market-" |
Abbreviation systems
Developed by the International Organization for Standardization, the ISO 4 abbreviation system provides a standardized way of abbreviating journal titles. This consistency enables researchers to efficiently identify and cite journals in their work.
ISO, NLM, and CASSI are abbreviation systems for journal titles. ISO (International Organization for Standardization) is a global standard used across various disciplines. NLM (National Library of Medicine) abbreviations cater to biomedical and life sciences, while CASSI (CAS Source Index) abbreviations focus on chemistry and related fields.
About the journal
| Full journal title | International journal of online marketing |
|---|---|
| Abbreviation | Int. J. Online Mark. |
| ISSN (print) | 2156-1753 |
| ISSN (online) | 2156-1745 |
| NLM catalog | NA |