Journal abbreviation: HealthMarketing
The abbreviation of the journal title "HealthMarketing" is "Healthmarketing". It is the recommended abbreviation to be used for abstracting, indexing and referencing purposes and meets all criteria of the ISO 4 standard for abbreviating names of scientific journals.
Abbreviation rules
The table below outlines in detail the ISO 4 rules and matches to the ISSN maintained list of title word abbreviations (TWA) to derive the abbreviation.
| Title | Abbreviation | Word/Stem/Rule |
|---|---|---|
| HealthMarketing | Healthmarketing | Rule 4.4: Acronyms shall be retained in the abbreviated title. |
About the journal
| Full journal title | HealthMarketing |
|---|---|
| Abbreviation | Healthmarketing |
| ISSN (print) | 0745-4538 |
| ISSN (online) | NA |
| NLM catalog | 8403803 |